https://www.getoptimus.ai/blog Insights and strategies for freight brokers from Optimus. en-us Tue, 11 Aug 2026 12:00:00 GMT https://www.getoptimus.ai/resources/freight-broker-crm https://www.getoptimus.ai/resources/freight-broker-crm Tue, 11 Aug 2026 12:00:00 GMT Use these 12 questions and a practical pilot scorecard to choose a CRM built for freight that connects shipper intelligence, sales workflow, and revenue. https://www.getoptimus.ai/blog/meet-jared-ai-sales-rep https://www.getoptimus.ai/blog/meet-jared-ai-sales-rep Tue, 28 Apr 2026 12:00:00 GMT Meet Jared, the AI sales rep built on Optimus freight intelligence to help brokerage teams prep like their best reps before every cold call. https://www.getoptimus.ai/blog/shipper-intelligence-before-first-call https://www.getoptimus.ai/blog/shipper-intelligence-before-first-call Tue, 28 Apr 2026 12:00:00 GMT A practical guide to the shipper intelligence freight reps need before outreach, from lane fit and equipment needs to timing, personalization, and next-best actions. https://www.getoptimus.ai/blog/annual-budgeting-tool-evaluation https://www.getoptimus.ai/blog/annual-budgeting-tool-evaluation Tue, 09 Dec 2025 12:00:00 GMT A practical framework for freight brokers making technology investment decisions. Learn how top brokerages quantify problems, evaluate outcomes, and make smart tech investments. https://www.getoptimus.ai/blog/why-sales-reps-underperform https://www.getoptimus.ai/blog/why-sales-reps-underperform Wed, 15 Jan 2025 12:00:00 GMT The uncomfortable truth about sales performance in freight brokerage and what successful brokerages are doing differently. https://www.getoptimus.ai/blog/overcoming-shipper-objections https://www.getoptimus.ai/blog/overcoming-shipper-objections Mon, 06 Jan 2025 12:00:00 GMT Every freight broker hears the same two objections. Here's how top reps turn 'We don't use brokers' and 'We're happy with our current providers' into real conversations.